European Swimwear Trends – Northern Hemisphere Gears up for Summer

Swimwear Prints Trends

Swimwear Prints Trends

Summer is fast approaching for our relatives in the Northern Hemisphere. The key looks they will soon be adopting by the beach, will hit our shores later in the year.

European and American swimwear trends set the pace each year, so light the fire, re-fill your hot chocolate and get comfy, while we take a look at what they are about to be wearing on the flipside, during their 2013 summer break.

 Swimwear Prints

Prints are always popular in swimwear, and this year it seems is no exception. Nautical stripes, bright and bold patterns, feminine paisley, and the latest digital prints all feature in women’s and men’s swimwear, in both one-piece swimwear and bikini.

The digital print has been a part of street trends for a few seasons, and swimwear has adopted the trend too, with graphics of scenery and animals a huge hit. I think the bikini loses some of the impact as some of these dynamic pictures are lost on anything but a one-piece swimsuit.

Colour blocking and Mis-Matched

The concept of colour blocking has been a trend in fashion outerwear for a couple of years now. Once again, this fashion has translated to swimwear designs, where the top and bottom of a bikini set are in differing block colours. As long as the tone is similar – for example pastels or fluro colours – simply team a coloured bikini top with a complementary toned bikini brief.

The concept of non-matching sets of bikinis goes one further with mis-matched swimwear. A printed bikini top with a block coloured brief is a popular incarnation of this trend. For a more radical take, pair a printed top with a completely contrasting bikini brief. The greater the print clash – the better!


One piece Swimsuits

Swimwear stalwarts, the one-piece swimsuit can be a flattering option for all body types. This year the emphasis is on halter necks, sweetheart necklines and cinched in waists – helping to accentuate and emphasize the parts we want to show off while drawing attention away from our ‘problem’ areas.

The versatility of one-pieces with an on trend print such as something digital or graphic, is the ability to also wear it as a bodysuit layered under a maxi skirt or denim shorts.

The monokini cut-outs in a one piece swimsuit is also a popular trend this season. Showing just the right amount of flesh, some of these swimsuits are more alluring than their two-piece counterparts. Leaving more to the imagination.


Vintage Inspired

Vintage inspired fashion cues are represented in swimwear also. High waisted, boy leg cuts, and shirred sides accentuating the waist and hips are reminiscent of days gone by. In both bikinis and one piece, crocheted fabrics have been used. Sweetheart necklines, feminine prints and ruffles, also help to nail the look.

Sexy – Brazillian/ Boudior

For some, the beach is an opportunity to flaunt your figure. Cue Sexy Swimwear. The Brazilian bikini is a choice favored by thousands – after all Brazil, is synonymous with bikinis and beaches.

A narrow cut bottom, with string ties, this year’s Brazilian bikinis also feature hardware such as metal plates, sequins, tassels and bows. If you’re keen to show off your hard earned buns, these bikinis are for you.

Other styles with all the action at the back include those with macramé style ties and intricate detailing. They are sure to have heads turning.

While swimwear season seems a long way off in Australia right now, these key trends will be rocking the sands in the 2013 Northern Summer. Australia will be sure to follow.

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Stacey Allert

About Stacey Allert

A Sydney based Mum of two, I fuel my creative engine by writing. I have a blog that focuses on Hand Made and Pre Loved items and when I find something unique that is crafted by hand, then this is where I share it. My weakness for fashion is a money and a time trap - both of which I am always lacking in. My favourite days are the ones that begin with blue skies, and if I can have the radio on playing new music from waking 'til sleep, I'd consider it a perfect one. My philosophy is simple; "Live What You Love" - which is easy when you love fresh flowers and a good bottle of rose`.

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